Joleen has successively built several FMCG brands, hired Yao Chen as the spokesperson, and raised hundreds of millions of yuan. She has built a chain catering company, created a young fashion catering brand, developed nearly 100 restaurants in 5 provinces and cities, and achieved sales of 400 million. She has appeared on Only You with Chen Ou and Yao Jinbo Guest tutor of CCTV 2 financial channel “Practical Business School”, as well as Shanxi satellite TV’s Fantasy. She has been been interviewed for travel satellite TV, fashion magazines and other media. She has also been a business tutor at Black Horse College.