Kirsty Lloyd-Jukes, CEO of Latent Logic, is an experienced automotive entrepreneur. A graduate of Oxford University, she spent her early career at leading strategy consultancy Oliver Wyman. She then joined the UK’s Automobile Association as Director of Ventures to lead the strategy post IPO. Whilst there she launched several successful start-ups in the future mobility ecosystem, including the AA’s multi award-winning Connected Car product Car Genie, and lobbied for road safety improvements through the AA’s Charitable Trust. Her latest venture, Latent Logic, is a spin-out of Oxford University developing A.I. software for the simulations used to test autonomous cars.